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Chapter 24 Multiple choice questions
Return to Business Research Methods 5e Student Resources
Chapter 24 Multiple choice questions
Qualitative data analysis
Quiz Content
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not completed
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Which of the following is
not
a tool of grounded theory?
Theoretical sampling
correct
incorrect
Coding
correct
incorrect
External validity
correct
incorrect
Constant comparison
correct
incorrect
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What do Strauss and Corbin mean by "open coding"?
Breaking data down and examining it to identify themes and concepts.
correct
incorrect
Coding without the intention of building a theory.
correct
incorrect
Drawing open brackets alongside key words and phrases.
correct
incorrect
Telling everybody about the way you have coded the data.
correct
incorrect
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What is a "substantive theory" in Strauss and Corbin's view?
One that operates at the highest level of abstraction.
correct
incorrect
One that is highly controversial and provokes a critical response.
correct
incorrect
One that relates to an empirical instance or substantive topic area.
correct
incorrect
One that is amenable to statistical analysis.
correct
incorrect
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What are memos?
Notes that researchers write to themselves.
correct
incorrect
Reminders of what is meant by key terms or phrases.
correct
incorrect
Building blocks for theorizing.
correct
incorrect
All of the above.
correct
incorrect
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Why should you start coding your data as soon as possible?
To sharpen your focus and help with theoretical sampling.
correct
incorrect
Because researchers always run out of time at the end of a project.
correct
incorrect
Because it is the easiest task to do.
correct
incorrect
To make sure that your initial theoretical ideas are imposed on the data.
correct
incorrect
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Why are Coffey and Atkinson critical of the way coding fragments qualitative data?
Because the research project becomes too deconstructed.
correct
incorrect
Because it results in a loss of context and narrative flow.
correct
incorrect
Because they think it should fragment the research project.
correct
incorrect
Because they like to criticize coding in general
correct
incorrect
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What is the difference between a concept and a category in grounded theory?
They are the same thing.
correct
incorrect
A concept is the name for a specific group of researchers.
correct
incorrect
Concepts are conceived by the participants only.
correct
incorrect
Concepts are grouped into categories.
correct
incorrect
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What is one of the main ethical problems associated with conducting a secondary analysis of qualitative data?
The participants may not have given informed consent to the reuse of their data.
correct
incorrect
It involves deceiving respondents about the nature of the research.
correct
incorrect
The secondary analyst must adopt a covert role and is at risk of "going native".
correct
incorrect
Respondents are likely to experience physical harm as a result of the process.
correct
incorrect
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What is meta-ethnography?
An approach used by Hodson (1996) involving the application of quantitative techniques to the analysis of a large number of ethnographic studies
correct
incorrect
An approach to primary analysis
correct
incorrect
An approach to secondary analysis
correct
incorrect
All of the above
correct
incorrect
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