International Business

  • Business/Marketing

Description

Practical, theoretical, global: provides thorough grounding in economic and international business theory complemented by cases, examples, and IB insights from a diverse range of companies and cultures.

Resources for lecturers and students are available for this title below.

Resources for International Business

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International Business Lecturer Resources

Buckley, Enderwick, and Cross

Lecturer resources to accompany International Business:

  • Additional shorter and longer case studies with exemplar answers
  • Links to video clips
  • Comprehensive PowerPoint slides
  • Test bank (forthcoming)
  • Tutorial activities with answer guidance for selected chapters
  • Suggested assignment and discussion questions with answer guidance for selected chapters
  • Instructor's manual

International Business Lecturer Resources

Buckley, Enderwick, and Cross

Lecturer resources to accompany International Business:

  • Additional shorter and longer case studies with exemplar answers
  • Links to video clips
  • Compreh...

International Business Student Resources

Buckley, Enderwick, and Cross

Student resources to accompany International Business:

  • Links to seminal articles - web links to original research with commentary from the authors
  • Internet activities to develop skills in research, data collection, and analysis
  • Web links to sources of data accompanied by a brief critical commentary
  • Multiple-choice questions with instant feedback
  • IB decision-aids

International Business Student Resources

Buckley, Enderwick, and Cross

Student resources to accompany International Business:

  • Links to seminal articles - web links to original research with commentary from the authors
  • In...